FVA Funnel Flow Diagram
Lead Magnet
Conquer Your Fears and Get Retail Ready in 2026 (Free)
Lead Magnet Thank You Page
Directs to email for download
Conversion Email Series
3 Emails (Days 1-3) directing to Tripwire
Tripwire Sales Page
Your Food’s Next Big Adventure ($7 USD, CAD for Canada) + Initial Upsell Box ($47 Workbook)
Pop-up 2: Workbook ($97 USD, CAD for Canada)
If Initial Upsell Box clicked
Pop-up 1: Last Chance Workbook ($47 USD, CAD for Canada)
If Initial Upsell Box not clicked
Pop-up 3: Get Retail Ready Mini-Course
$97 USD, CAD for Canada (Yes path) / $67 USD, CAD for Canada (Downsell if No)
Pop-up 4: Co-Packers List and Video
$147 USD, CAD for Canada
Pop-up 5: Get Retail Ready Course
$1997 USD, CAD for Canada
